Social media is an integral part of every businesses marketing strategy if they want to remain competitive. However, it’s a common misconception that you need be present on all social media platforms in order for… Read more »
In the corporate world, success metrics are known as ‘KPI’s’ (Key Performance Indicators). By setting KPI’s you can see whether you’re on track to achieve your goal and if not, what needs to change to… Read more »
First and foremost, contrary to popular belief (and indeed the movie that was made about it), Facebook is no longer a ‘social network’. Facebook is a ‘content sharing platform’ and nothing else. As a merchant,… Read more »
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